Blog
Notes from the delivery path.
Form monitoring, email deliverability, and the agency business of keeping client leads flowing. No growth-hack listicles.
SPF, DKIM and DMARC for WordPress agencies, in plain language
The three DNS records that decide whether your clients' lead notifications reach the inbox, what breaks them, and how to audit them across a whole portfolio.
Read postThe agency math of a dead lead form
Your client doesn't blame the SMTP provider. They blame you. How silent form failures turn into churned retainers, and how monitoring turns into a line item you can sell.
Read postWhy WordPress forms fail silently (and nobody notices for weeks)
A form can show 'thanks' and still lose every lead. The five failure modes that never touch the page, and why uptime monitoring misses all of them.
Read postReading about silent failures beats living one.
Put two sites on the free plan and see what the monitoring catches.